It was unplanned that we got into our first airline website project, as our experience was mainly in the Travel & Tourism domain. Once we started analysing…
This service can benefit Airlines, Travel Agencies, Tour Operators or any company that considers online as one of their key channels of sales and client…
Understanding the Difference Many people still view marketing as a single function, but in today’s digital landscape, it’s important to understand the difference between Marketing…
SG for Airlines – an initiative of SG Technology Consultants focused on building a specialized airline service portfolio (not products), designed for new, small, and…
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6 months after last activity
__utmv
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2 years after last activity
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Used to determine whether a user is included in an A / B or Multivariate test.
18 months
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2 years
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Used by Google Analytics to determine which links on a page are being clicked
30 seconds
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ID used to identify users
2 years
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ID used to identify users for 24 hours after last activity
24 hours
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Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
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Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
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10 minutes
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30 minutes after last activity
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Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
